Sun Changes Stock Symbol From ‘SUNW’ to ‘JAVA’Posted: August 24, 2007
Stupidest corporate PR move I’ve seen in a long time. Just plain silly. The comments on Schwartz’s blog are good reading.
Apparently they couldn’t find a four-character symbol that stood for ‘shuffling the deck chairs on the Titanic’. (SDCT?)
(Via Daring Fireball.)