Let’s get customer-uncentric

I can’t wait!

TiVo to add banner ads to service when fast forwarding: “

TivoadsSo here it is, the story I hinted at earlier (which went to press a night early): TiVo Is No Longer Skipping Past Advertisers.

Coming soon to the standalone TiVo OS: when you hit fast forward to skip past commercials, small banner ads will show up on your screen. You’ll be able to click them to get more info, see an informercial, or send your home address details to get more info about a product mailed to you.

(Via PVRblog.)